Services
I'm a freelance Social Media Manager who creates and delivers strategic social media campaigns that generate more buzz and sales for brands.
My activity includes daily management of social media channels and content creation on behalf of brands and ad hoc support such as social media for events and social media training.
As well as working direct with brands, I'm also available to work with PR and marketing agencies on a freelance basis, and have experience helping them to develop social media strategies for clients or providing social media training.
I have worked with businesses across many industries, including travel (hotels, tour operators, travel agents and tourist boards), wellness, beauty, babies/kids, health, education and law.
1
Social Media Management
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Creating a social media strategy and structured editorial calendar based on a brand's objectives.
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Management of Instagram, TikTok, LinkedIn, Facebook, Pinterest and YouTube.
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Scheduling all content, including Instagram reels and stories.
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Community management.
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Engaging with target audiences and growing followers.
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Setting up small paid ad campaigns on social media channels that increases followers, website traffic and sales leads.
2
Social Media at Events
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Attending and showcasing a client's event on its social media channels.
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Activity includes sharing daily highlight reels, creating attendee testimonial and speaker interview videos, engaging with attendees and re-posting user-generated content about the event.
3
Content creation
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Filming and editing content, including reels and stories, to publish on a brand's social media channels.
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Designing graphics for social media.
4
Social Media Audit & Training
Creating an analysis of a brand's current social media activity and a plan of practical recommendations, including important tips and tricks. Training includes an in-person meeting or phone call to discuss the plan and answer any questions.
5
Reporting To Demonstrate ROI
Producing monthly analytical reports to demonstrate the growth of clients' social media channels, including the increase in followers, audience reach/engagement statistics, sales leads and the results of advertising.
